Mental Health Europe is proud to partner with the Scandinavian fashion label Monki as part of an ongoing campaign on mental health and young people. The first part of the campaign, ‘All the Feels’, was launched in October 2018 and reached millions of young people. The ‘All the Feel’ campaign aimed to raise awareness about the effects of social media on young people’s mental health.
The second collaboration and campaign ‘Embrace your feels’ – launched in May 2019 – explored mental health and its impact on daily life, encouraging important discussions around this topic to continue and evolve.
Launched on 30 June 2022, Monki created two wearable statements about loneliness for our third collaboration ‘It’s ok to not be ok’. Monki is committed to build positive awareness to end the stigma surrounding loneliness.
Prior to the launch of the three campaigns, MHE partnered with Monki to discuss terminologies around mental health matters. Throughout the special ‘All the Feels’ collection, Monki donated to support MHE’s work on mental health.
MHE is delighted with Monki’s commitment to build positive awareness to end the stigma surrounding loneliness, wellbeing and mental health. MHE is happy to partner regularly with Monki on various campaigns to to shine the light on young people’s mental health.